Covey's Seven Habits of Highly Effective People – Habit #2

Seven Habits of Highly Effective PeopleI wanted to outline how we might be able to assist you in bringing your plans to fruition, culled from Stephen Covey’s Seven Habits of Highly Effective People.
The key point of our discussion comes from Covey’s second habit, “Begin with the End in Mind”.
Putting this notion as one of the first items on the list of to-do’s, promptly inserts a new starting point for your project. That is, specifically, getting clear on the “End” you have in mind.
Do you have a big picture vision for your brand, life, or business? Of course you do. If you don’t, we can certainly help you. Then why is it that most people don’t actually hit their goals? What are they missing that prevents them – more often than not – from realizing that vision?

Seven Habits of Highly Effective People – Habit #2: Begin with the End in Mind

Most people don’t hit their goals because they don’t know how to map out a plan to get there. It’s actually better to work backwards from your goal and only then map it out.
With your big picture as the starting point, it becomes a little easier to focus on the steps you can take as you progress towards that goal. By focusing on the big picture (and focusing on another concept – “Go Slow to Go Fast”), the wisdom of creating your first product (the one that makes the first impression) or project or brand or business strategy as high a quality as you can with the end in mind will get you off that eternal treadmill.
This approach is obviously very important as it simultaneously defines and explains your brand, and what this brand will stand for and provide, while your products or ideas or services loudly delivers on this brand promise.
By putting a little more creative energy into the big picture – the end result you are trying to achieve, you will have the focus of the initial product, along with some of the immediate follow up products, more sharply defined. Whether you are creating, selling, or serving, you need an end result in mind. While most people have short sited vision on the next sale, next product or next customer…. I encourage you to think much bigger then that, think further down the line…

Second Habit of Seven Habits of Highly Effective People … in a nutshell

End result… Work backwards…
By deciding on the focus of the first product, the first sales, or potential projects – with the end in mind – then the creative process for bringing the product or project into physical form becomes quite a bit easier to accomplish.
AND, you now have the answer to the question, what do I do today that will help me get to my end result?
When this question is answered, you can develop a plan to reach that ideal customer or client or long term project.
In the beginning, by limiting the scope of the projects to the getting-started steps, you can “Begin with the End in Mind” by putting together a working agreement that outlines the getting-started steps. This approach can assist you in preparing for the budgeting elements required to bring any project from concept to completion.
The next step for you would be to assess if the ideas we speak of and that I have outlined make sense to you. If so, then let’s connect and figure out a working strategy.
In closing, I believe your energy towards your project will greatly increase its potential for success. With a little forethought and planning, you might very well be able to get where you envision more quickly. To quote a very successful entrepreneur I know, “The short cut is doing it right in the first place!”
Catch up soon,
Drew
PS – Let’s keep in mind, should you become our client, we become aligned with you and your goals. As I am still taking on coaching clients, I am being extremely selective in who I take on. I am more focused on taking on business partners – those who want to align themselves with the end goal of better health, better wealth, and more free time. Our mission is to free people from physical and financial pain and in the process create the largest health and wellness company in the world. That is our end goal. What’s yours? We simply want to provide our experience to keep you and your projects on the “short cut” path.
Care to join us? Contact my office for a free consultation – 203-244-5405.
To your health, wealth and time freedom!


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  • Seth Lefferts November 8, 2011 at 9:30 am

    Drew, thanks for sharing Covey’s Seven Habits of Highly Effective People – Habit #2. I can’t agree with you more. It’s all about your Vision Board, your dream and your destination. If you strike out on a path without a destination, then you are sure to get where you are going – nowhere, fast! Although, each destination is truly the start of a new path and a new plan.

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  • justin mercado November 9, 2011 at 4:30 pm

    Setting up your goals and focus on your plans is the best way to achieved our success. Well, Drew your right “Seven Habits of Highly Effective People – Habit #2: Begin with the End in Mind” give me a hint that things start with concentration and determination for as to reach our success. Well done.

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