The Art of Networking

This is not called the art of prospecting because it is the art of networking.  Are you going out to network or are you networking when you are out?  Below is an email conversation that developed with one of my “prospects”.  I will let you know the outcome – but what do you think about it?
A) It seems aggressive and confrontational
B) It seems like I am recruiting her or trying to sell her something
C) It seems like she will not return my phone calls
D) It seems gentle and natural.  She may be an interesting person to get to know and she may want to learn more about my business, and I about hers.  Perhaps she will join my company and perhaps she won’t and maybe she will have a referral for me and maybe she won’t.

You decide and let me know
Begin forwarded message:
From: ***name omitted***
Date: July 10, 2009 9:06:48 AM EDT
To: Drew Berman <>
Subject: Re: Our conversation

Hi Drew,
It was great meeting you as well!  I have a passion for life and I love meeting new people. It is better to touch base on Monday as I am out of town this weekend. I would love to meet next week and discuss all of the things we talked about on the boat in more detail.
I am also eager to help with fundraising for the Conn. Challenge!
Have a great weekend!
Talk soon:)
***name omitted***
On Fri, Jul 10, 2009 at 8:07 AM, Drew Berman <> wrote:
Hey ***name omitted*** –
Nice to meet you on the boat cruise.  Looks like you have a lot of projects that are keeping you excited.  I loved your energy.
I am a national trainer for one of the fastest growing companies in North America – we specialize in health, wealth and wellness.   I may have room for on my team for you.
Lets talk today or monday. I may have something that can be in alignment
With your current goals, and be quite lucrative.
You seem dynamic and I look forward to getting to know you.
To your success,
917 226 6901
Sent from my iPhone

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  • Dave July 14, 2011 at 12:08 am

    Hey Drew!
    This is an interesting scenario. It certainly seems “D” Gentle and natural. And I think that’s how networking should be. “Hey, you seem interesting, like someone I’d like to know.” That’s it. Without that initial assessment, how are you going to find out if this person is someone you’d like to know?
    Of course, you may find right from the start that you may not want to get to know the person. So be it. That’s cool too.
    I hope this person was interesting! Care to share your experience?